Xinyu Zhang

I’m a designer, dreamer, and nature enthusiast. My love for art and design shapes the work that I do.

This project explores the sense of story behind each image and translates this into a sense of continuity and connection. Different pictures present different senses of stories, including the characters’ own emotions, the stories behind the objects, the stories between people, and the stories between people and things. Take the Grand Budapest Hotel, for example. It is not only a place, but also a carrier carrying a unique sense of story.

Eyes Land represents a realm where visual percept-ion comes to life. It is a space where our eyes are the gateway to exploration and discovery. Through captivating visuals and immersive experiences, Eyes Land invites visitors to delve into a world where the power of sight reigns supreme, offering a fascinating journey that stimulates the senses.

Taking the New Year holiday as a design opportunity, red, happy, and bright are the keywords. I designed a logo featuring lanterns. And used this to create a New Year poster and then derived other peripherals.

People’s life is made up of different choices, due to the single development of the timeline in the real world, people have no way to know the other side of their choices, and people struggle with whether their choices can help them achieve real “success”.