{"id":4681,"date":"2026-06-24T09:13:26","date_gmt":"2026-06-24T01:13:26","guid":{"rendered":"http:\/\/mgcportfolio.wku.edu.cn\/?post_type=portfolio&p=4681"},"modified":"2026-06-24T09:13:26","modified_gmt":"2026-06-24T01:13:26","slug":"jie-xu","status":"publish","type":"portfolio","link":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/portfolio\/jie-xu\/","title":{"rendered":"Jie Xu"},"content":{"rendered":"

[vc_row][vc_column width=”1\/4″][vc_single_image image=”4686″ img_size=”medium”][vc_column_text]I’m a designer, dreamer, and nature enthusiast. My love for art and design shapes the work that I do.[\/vc_column_text][vc_column_text]View Portfolio<\/a>[\/vc_column_text][vc_column_text]View R\u00e9sum\u00e9<\/a>[\/vc_column_text][\/vc_column][vc_column width=”3\/4″][vc_single_image image=”4684″ img_size=”full” onclick=”link_image”][vc_column_text]Pourjoy<\/strong><\/p>\n

This project designs a \u201cHappiness System\u201d that combines a mobile application with a happiness beverage brand, transforming everyday joyful moments into emotional drink experiences that can be recorded, mixed, and celebrated. It aims to respond to the culture of instant gratification and \u201cpseudo happiness\u201d in contemporary society.[\/vc_column_text][vc_single_image image=”4682″ img_size=”full” onclick=”link_image”][vc_column_text]Moody<\/strong><\/p>\n

This project is a rebranding of Moody contact lenses, focusing on enhancing the visual expression of beauty.The original packaging lacked distinctiveness and failed to reflect the aesthetic potential of the product.By redesigning the packaging, promotion, catalog, and immersive advertising, this project aims to reposition \u201cbeauty\u201d as the core identity of the brand.[\/vc_column_text][vc_single_image image=”4683″ img_size=”full” onclick=”link_image”][vc_column_text]YAYOI KUSAMA MUSEUM<\/strong><\/p>\n

This project is inspired by the Yayoi Kusama Museum, for which I designed both a mobile app and a website. The designs incorporate her iconic polka dots and signature visual language. While the app focuses on an immersive user experience, the website uses a black background with vibrant colors to highlight her distinctive Pop Art style.[\/vc_column_text][vc_single_image image=”4685″ img_size=”full” onclick=”link_image”][vc_column_text]RESOUL<\/strong><\/p>\n

Resoul specializes in combating drug abuse through personalized treatment plans, community education, and support system development. They offer tailored treatment, raise awareness through education, and provide comprehensive support services, including hotlines and online platforms, to aid those in need.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column width=”1\/4″][vc_single_image image=”4686″ img_size=”medium”][vc_column_text]I’m a designer, dreamer, and nature enthusiast. My love for art and design shapes the work that I do.[\/vc_column_text][vc_column_text]View Portfolio[\/vc_column_text][vc_column_text]View R\u00e9sum\u00e9[\/vc_column_text][\/vc_column][vc_column width=”3\/4″][vc_single_image image=”4684″ img_size=”full” onclick=”link_image”][vc_column_text]Pourjoy This project designs a \u201cHappiness System\u201d that combines a mobile application with a happiness beverage brand, transforming everyday joyful moments into emotional drink experiences that can be…<\/p>\n","protected":false},"author":68,"featured_media":4686,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"portfolio_category":[14],"portfolio_tag":[36],"acf":[],"_links":{"self":[{"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/portfolio\/4681"}],"collection":[{"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/comments?post=4681"}],"version-history":[{"count":1,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/portfolio\/4681\/revisions"}],"predecessor-version":[{"id":4687,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/portfolio\/4681\/revisions\/4687"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/media\/4686"}],"wp:attachment":[{"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/media?parent=4681"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/portfolio_category?post=4681"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"http:\/\/mgcportfolio.wku.edu.cn\/index.php\/wp-json\/wp\/v2\/portfolio_tag?post=4681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}